EXPERIENCE

X BY 2, Farmington Hills, MI 5/21–Present

Senior Marketing Associate, Creative Strategy — 1/23–Present

Works alongside Director of Marketing to deliver value-driven digital campaigns; collaborates across various departments, including sales and leadership, to strategize campaign direction; writes, edits and proofreads all content produced by the marketing department; advises leadership in creative strategy and direction; designs and ideates on-brand social media posts to boost presence for prospective clients and candidates.

Marketing Associate, Copywriting — 5/21–12/22

Wrote and edited technical content to support marketing efforts; assisted Director of Marketing in campaign development and ideation; authored a series of technical case studies and website content to boost company brand; attended conferences on behalf of the company to promote lead generation.

INDUSTRYX, Detroit, MI 7/20-5/21

Marketing and Communications Lead

Wrote, designed, edited and launched print and digital artifacts, including grant proposals, digital webinar ads, website content and weekly social media posts; spearheaded digital campaigns to evolve and renew company brand; designed graphics for weekly LinkedIn posts; directed student ambassadors in weekly tasks.

• Launched company LinkedIn page and grew following to over 650 in seven months.

HISTORICAL SOCIETY OF MICHIGAN, Lansing, MI 3/18-1/19

Editorial Intern

Wrote, copy edited and proofread magazine content; met the editorial needs of authors within the Society’s editorial guidelines; used social media to promote the Society’s magazines and programs; wrote weekly MLive spotlights for local historical organizations; researched and fact-checked upcoming Michigan historical events; sought photograph permissions.

• Awarded editorial responsibilities of Multimedia Manager, including full responsibility of the special sections in Michigan History and Chronicle magazines.

• Selected to work alongside the Editor in Chief of the Society’s magazines.